Tools - Behavioural change tools
Digital platforms that influence sustainable mobility behaviour in specific contexts.
Smart Nudges for Events
Smart Nudges empowers cities with data-driven, behavior-changing insights.
Development of a specialised version of the Smart Nudges platform, designed to engage and influence behaviour among sports event visitors. This version will promote sustainable choices, enhance visitor experience and provide data-driven insights to organisers, integrating digital nudging strategies tailored to large-scale sporting events.
It is hoped that the insights provided by this tool can seamlessly encourage sustainable mobility, reducing congestion, emissions, and improving urban livability—all with minimal effort and maximum impact.
Cities that will use this tool:
Gothenburg and others TBD.



This project has received funding from the European Union’s Horizon Europe programme under grant agreement No. 101103924. Views and opinions expressed are however those of the author(s) only and do not necessarily reflect those of the European Union or the European Commission. Neither the European Union nor the granting authority can be held responsible for them.


REALLOCATE is a project under the CIVITAS Initiative, an EU-funded programme working to make sustainable and smart mobility a reality for all, and contributes to the goals of the EU Mission Climate-Neutral and Smart Cities.